
If you are one of
the millions of businesses that need to enable or improve
E-Commerce on your present website, what are your choices?
The
first choice is to use a generic website. In this case, your
business is dependent on your homepage providing enough
information about your products and services that your
customer is compelled to pick up the telephone and give you a
call.
Your second option is to create a website using a software
package, such as Microsoft Front Page, that includes basic
forms that can be submitted to your company. This allows your
users to submit basic information but requires the company to
analyze the data given, determine if a product needs to be
shipped, separately write up a sales order, process a credit
card, input all data into a database, and so on.
Your third option is to purchase off-the-shelf shopping cart
systems that allow you to start taking orders on the Internet,
enable you to select from different page layout templates,
manage your product catalogs, and so on. Your
last option is to hire a third party developer or an in-house
development team to create an E-Commerce site that will take
all of the data input on the website and streamline it into
your back-end order entry and accounting system. This process
involves rewriting enormous amounts of programming code and is
extremely expensive. Another problem with this solution is
that data transfer is usually only one way; data can be taken
from the website and input into the accounting system but data
from the accounting system cannot be displayed to the customer
on the web very easily or economically. Furthermore, this
option requires you to constantly invest heavily in
development related maintenance issues every time your
requirements change or any part of these multiple-system
implementation changes such as new enhancements or upgrades.
These have been the only
choices for businesses interested in E-Commerce.
Accware
Online provides you with a system that can have you selling
your products on the Internet in minutes. Your customers can
not only order products but also check their entire account
history with your company, track order shipment status, obtain
detailed item specifications, view stock status, receive
special pricing, and request Return Authorizations. |